SEO Tips

Getting Started

Here are those 30 SEO tips

Tip [1] Add Titles related to targeted keywords, place only important keywords, do not exceed more than 64 - 80 characters

Title tag in Search engine listings:

Title tag in browser header:

Title tag in Source:

Broadly speaking:

Each page should have a unique title specified in
Each page title should contain a set of relevant keywords including the primary keyword phrase used in that page. However, title should make sense and not be stuffed with keywords for the sake of it.

Some of the tools to find keywords are Google keyword tool, Wordtracker and Keyword Discovery

Tip [2] Meta description should be unique for each pages with targeted keywords. Do not stuff keywords into Meta description.

Broadly speaking:

META description tag should be a well-written summary of the page written for the website visitors rather than the search engine. It should be no longer than 250 characters.

Description tag is sometimes used by search engines on their SERPs (Search Engine Results Page). Well-written description tag will encourage potential visitor to click through to your website. Well-written META tags can enhance ranking on search engines that use META tags to determine relevancy of the page.

Tip [3] Research and study your competitor’s plan of action, their keywords and the success rate for those business keywords and work accordingly

Tip [4] Each web page should be structured using structural mark-up such as headings (

to

) and paragraphs (

). Headings should be meaningful and include keywords.

Tip [5] Implement Bread crumbs for increasing web site navigation structure

Example: Home >> Internet >> SEO >> 30 SEO Tips for 30 Days

Tip [6] Create Static Header and footer navigation links. Links should be text not as images

Tip [7] Analyze your targeted keywords using Google suggest

Tip [8] Keywords in navigational links play a vital role and have its own importance to search engine eyes

Tip [9] Use most important keyword in file name or URL

Keywords in folder and file names should be separated with hyphen (-) or underscore (_), e.g.

30-seo-tips-for-30-days.html

Tip [10] Minimize table especially nested tables

Tip [11] Say yes to Quality links and No to Quantity links

Tip [12] Never try to place hundreds of link for a new site on the very first day

Tip [13] Your targeted keywords need to vary a lot in anchors

Tip [14] Always have a good combination of links from new and old sites / directories

Tip [15] Try writing articles having links and have them in the resource page of your site

Tip [16] Images are important, make sure your site logo contains your keyword

Tip [17] Put CSS and JavaScript into external file / folder

Ideally CSS should be stored as an external file. This has the following benefits:

The web pages are uncluttered,

Files are smaller,

Files are easier to maintain,

Any errors in CSS would not cause problems for search engines when collecting the web pages

Tip [18] Pay special attention to your content

Tip [19] Make sure to have sitemap as text links

Tip [20] Place robots.txt in root on your server

Broadly speaking:

Make sure you have a robots.txt file in the root of your web server. This will tell the search engines to index your site and which pages they should index. Well-behaved spiders will always check this file first.

Standard contents for this file are as follows:

User-agent: *

Disallow:

Tip [21] Check and fix site broken links, measure server downtime and create custom 404-error page

Tip [23] Start a blog and participate with other related blogs, may be you can try one of the below

Tip [22] Submit sites to Dmoz , Yahoo directory, Local Directories, Regional Directories, Business Directories, Craigs list, Classifieds and Yellow Pages

Tip [24] Create feed rss xml and ror xml file and submit to xml search engines and directories

Tip [25] Try to avoid automatic directory submission and build manual links

Tip [26] Monitor your hits and traffic by using free Google analytics

Features available are

(1) Advanced Segmentation
(2) Motion Charts
(3) Custom Reports
(4) Fast Implementation
(5) Keyword and Campaign Comparison
(6) Custom Dashboards
(7) AdWords Integration
(8) Internal Site Search
(9) Benchmarking
(10) Trend and Date Slider
(11) Ecommerce Tracking
(12) Funnel Visualization
(13) Site Overlay
(14) Email reports
(15) GeoTargeting

for more details about Google Analytics Features

Tip [27] Know how to analyze the reports and to optimize the results

Tip [28] Know about redirection methods and theory - 301, 302, and 200 response codes

Tip [29] Create Google site map to your web site and configure to Google Webmaster Tool

Tip [30] Implement, understand and react to website analytics reports

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